BUSKHER is an unscripted reality-comedy series about touring, creativity, and the real life of a working musician.

BUSKHER follows the life of Meg LaGrande, an Irish performer, through the unpredictable highs and lows of a working musician.

Grounded in Ireland’s music culture and extending to international stages, the series blends live performance, travel, and behind-the-scenes access with humor, cultural observation, and character-driven storytelling.

Each episode places viewers inside a real touring moment. That might mean preparing for a midnight rehearsal in Glasgow, performing for St. Patrick’s Day in Kazakhstan, navigating cruise ship gigs in the Mediterranean, or stepping onstage at the London Palladium. 

The camera follows what actually happens, from soundcheck and travel delays to unexpected chaos, quiet victories, and the labor behind entertainment that audiences rarely see.

BUSKHER captures the adventure and instability of life on the road while reflecting the energy and personality of the Irish music scene as it exists today. The series naturally incorporates social and cultural commentary through lived experience, using humor and direct address rather than narration or scripting.

Why this series works

BUSKHER succeeds because it is led by a performer who is already skilled in capturing, and holding attention.

Meg LaGrande is a world-touring musician whose career has been built entirely in front of live audiences internationally.

She began as a street performer on Dublin’s Grafton Street, learning to build crowds from nothing. That foundation shaped her instinct for timing, audience connection, and narrative pacing. 

She has since performed with and alongside internationally recognized artists including Hozier and Kodaline, and has supported Glen Hansard at the London Palladium.

Although trained and employed as a high-level instrumentalist and vocalist, Meg’s role onstage consistently extends beyond music. She functions as a storyteller, comic relief, and connective presence, capable of carrying a room through humor, honesty, and direct engagement. That same skill translates naturally to camera.

Her on-screen presence is observational, self-aware, and culturally fluent. The tone of BUSKHER is rooted in process, showing what it actually takes to keep going, rather than selling an idea of arrival.

It is grounded in lived experience shaped by years of professional touring, constant movement, neurodivergence, and chronic illness. This perspective allows the series to explore creativity, identity, and sustainability in a way that feels authentic rather than romanticized.

Series themes

BUSKHER explores:

  • The reality of sustaining a creative life outside traditional career paths

  • Artistic survival, adaptability, and self-expression

  • Women building long-term, non-traditional careers

  • The unpredictability and logistics of touring life

  • The contemporary Irish music scene as lived, not staged

  • Cultural observation through humor and personal storytelling

The series balances comedy and insight while remaining accessible to audiences beyond music fans.

Format and scalability

BUSKHER is designed for episodic, long-form platforms with flexibility in length and structure. The format is defined by:

  • Location-driven episodes anchored by a consistent central voice

  • A modular structure that renews naturally through ongoing touring cycles

  • A balance of live performance, documentary access, and character-led storytelling

The series can evolve across seasons as locations, collaborators, and performance contexts. The concept scales internationally while remaining grounded in a distinct cultural perspective.

Current status and proof of concept

BUSKHER is currently in active development with substantial real-world material already filmed during international touring. Short-form episodes and trailers have been released on YouTube as a proof of concept, demonstrating tone, format, and audience engagement.

Meg LaGrande has a strong on-camera presence and an established social media footprint, with cumulative views in the millions across Instagram and TikTok. The existing episodes demonstrate clear audience appeal and strong shareability, combining comedy, music, and cultural storytelling.

Below are selected, already published episodes and the official trailer, offering a clear view of the series’ scope, voice, and on-the-road storytelling.

BUSKHER | Official trailer and selected episodes